Though 2017 has come to an end, it was certainly a busy year for the social media industry. We expect to see a slew of other best-for-business changes in the next few years. Live video, for instance, continued to perform very well last year, with more and more business leveraging its power to spruc...
For any business, lead conversion is the ultimate end goal of an advertising campaign. After all, you deploy these campaigns to try and secure new customers to generate additional sales. Despite this, many businesses struggle to convert potential leads into solid cust...
With over 100 million active daily users, it’s no surprise that Snapchat is quickly becoming one of the top social media sharing sites in the world. In fact, over 150 million people now use Snapchat to watch 10 billion videos every single day.
For those unfamiliar with the app, here’s what you need ...
Social media is not a fad, it’s a trend. It is continuing to expand and reach larger segments of the market. Most business owners are comfortable using social networking sites for personal use however, the concept of incorporating it into their business seems foreign, daunting and confusing.
Accordi...
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